"DEEP – Unveiling deep stories and boosting emotional intelligence to empower citizens against disinformation"

Programme: Citizens, Equality, Rights and Values Programme (CERV)

Duration: 1.02.2026 – 31.01.2027

www.deep-stories.eu

DEEP project aims to strengthen young people’s resilience to disinformation by addressing its emotional and narrative-driven dimensions. Targeting young people aged 18–25 in Bulgaria, Germany, Lithuania, Poland, Romania and Serbia, the project combines media literacy, emotional intelligence and critical thinking approaches to help participants recognise and resist emotionally charged disinformation narratives.

DEEP develops and tests an innovative methodology based on the analysis of “deep stories” –  emotionally resonant narratives influencing beliefs, trust and susceptibility to misinformation. The project will deliver research, co-created interventions, educational tools and policy recommendations supporting democratic resilience and informed civic participation across Europe.

As project coordinator, ASM plays a leading role in the methodological, research, coordination and implementation activities of DEEP:

• Deep Stories methodology: ASM is responsible for designing a structured and scalable research framework for identifying and analysing emotionally resonant narratives linked to disinformation.
• Field research: ASM is responsible for focus groups and in-depth interviews implementation in Poland and comparative analyses carried out across participating countries.
• Co-creation and stakeholder engagement: ASM implements co-creation activities involving young people, educators, civil society organisations and policymakers in Poland. The company supports the development of citizen-driven interventions, media literacy tools and policy recommendations tailored to different cultural and social contexts.
• Dissemination, policy dialogue and sustainability: ASM implements communication, dissemination and policy dialogue activities supporting the visibility and long-term impact of the project. It contributes to the preparation of national and EU-level policy recommendations, dissemination events and the development of a scalable framework for countering emotionally driven disinformation across Europe.

"PEDAID3 – Positive Energy District supported by AI and Data-Driven-Decisions"

Programme: Driving Urban Transition (DUT)

Duration: 1.01.2026 – 31.12.2028

www.pedaid3project.eu

PEDAID3 focuses on supporting the development and management of Positive Energy Districts (PEDs) through the use of artificial intelligence, data-driven decision-making and user-centred digital solutions. The project aims to develop a platform that helps cities and stakeholders design, implement and manage PED solutions more effectively, while ensuring that the developed technologies respond to the real needs of end users and urban communities.

The project combines technological development with co-creation, stakeholder engagement and socio-economic research. Pilot cities, including Rzeszów, play a central role in testing and validating the developed solutions. The project also supports knowledge exchange between cities and contributes to the wider adoption of PED approaches across Europe.

In the PEDAID3 project, ASM acts as an expert and leader in co-creation, stakeholder engagement, user-centred design and socio-economic research activities supporting the development of the PEDAID3 platform:

• Co-creation and stakeholder engagement: ASM leads co-creation activities with users and stakeholders in pilot cities, particularly in Rzeszów, ensuring that project solutions reflect the needs and expectations of end users.
• Research, data collection and analysis: ASM coordinates field research activities across participating countries and conducts research activities in Poland as well as is also responsible for analysing collected data and preparing recommendations for the PEDAID3 platform.
• User-centred design and interface development: ASM contributes to the development of human-centred interfaces and supports partners in translating research findings into user-friendly technological solutions ensuring that the developed interfaces and functionalities meet the expectations of different stakeholder groups and end users.
• Pilot activities, dissemination and knowledge exchange: ASM supports pilot implementation activities in Poland and collaborates with municipalities, stakeholders and PED initiatives to facilitate knowledge exchange and mutual learning.

"Pacing the way towards a systematic uptake of emerging reformative approaches to RTD assessment across the EU research ecosystemProgramme: Horizon Europe"

Duration: 1.09.2026 – 28.02.2029

RDA project aims to support the uptake of responsible research assessment reforms across the European Research Area. The project is aligned with key international initiatives and frameworks, including the Agreement on Reforming Research Assessment, the Coalition for Advancing Research Assessment (CoARA) and the San Francisco Declaration on Research Assessment (DORA).

RDA will develop and deliver a set of tools and support activities helping research-performing and funding organisations implement more responsible, qualitative and impact-oriented assessment practices. The project will create an indicator-based maturity model, self-assessment instruments, participatory roadmaps and capacity-building activities supporting institutions in adapting their research assessment systems to emerging European standards. The project also aims to strengthen awareness, stakeholder engagement and policy dialogue around fair and inclusive research evaluation practices.

In the RDA project, ASM is involved in activities related to communication, dissemination, stakeholder engagement, research support and Social Sciences and Humanities (SSH) integration:

• Communication, dissemination and engagement activities: ASM supports awareness and uptake of responsible research assessment reforms,
• Research and analytical activities: ASM coordinates the implementation of qualitative and impact-oriented research,
• Stakeholder engagement and co-creation processes: ASM is responsible for involving actors from the research ecosystem in the co-creation activities,
• Social Sciences and Humanities (SSH) integration: ASM ensures that institutional reforms consider societal and organisational dimensions.