Desk
Research
Desk Research involves the search, verification
and analysis of existing (i.e., secondary) data.
For the purposes of Desk Research analysis, researchers utilize available source materials, such as:
- public statistical data (BDL, GUS, EUROSTAT),
- client-owed data (previous research, analyses, internal data),
- articles in print and electronic media,
- publications and books,
- industry studies and reports,
- commercial offers from enterprises,
- data from competitors,
- balance sheets and financial statements,
- legal documents,
- publicly available materials posted on the Internet.
Information obtained through Desk Research analysis may serve as an alternative solution to conducting your own primary research.
It can also act as a preliminary stage of a project involving both primary and secondary research. The Desk Research technique allows you to reduce the cost and time of research while maintaining reliability and high-quality results.
Desk Research is carried out as follows:
- identification of available datasets, indicators, and objects, taking into account the time period for which the analysis will be prepared,
- construction of a set of variables,
- data preparation and exploration,
- analysis of data relevant to the study,
- trend analysis,
- comparative analysis of current results in relation to previous data – statistics and/or respondents’ declarations,
- conclusions/recommendations.
A study conducted using the Desk Research technique may have various goals
and assumptions. It can be successfully used in any type of research.
The results of research conducted using the Desk Research technique allow for the creation of both simple statistics and complex analyses.
Desk Research is irreplaceable when there is a need to obtain and process cross-sectional information.
The strengths of the Desk Research technique include:
- universality – it can be used in any industry and research area,
- cost minimization in obtaining necessary information,
- high quality of results thanks to the variety of available data sources,
- the possibility of conducting a preliminary analysis before examining primary sources,
- providing a comprehensive understanding of a given issue or market.
To date, we have had the opportunity to work with various institutions and companies interested in obtaining statistics in specific areas. The research conducted was aimed at helping them advance their plans and attract new clients.
Why choose our offer?
We have been conducting social and marketing research since 1996. Thanks to our high-quality standards, professionalism, and extensive experience, we can boast a high rate of returning clients.
We also regularly attract new satisfied customers who benefit from the research we conduct.
As specialists in this field, we deliver better results for the companies we work with.
We would be happy to answer any questions and suggest the most suitable research option for your specific needs. We also invite you to explore our full range of services.
Our standards
We conduct our studies according to the highest standards of the research industry. We are audited annually by the Interviewer Quality Control Program and hold a relevant certificate.
We also possess the international ESOMAR certification.
Desk Research – our capabilities
Our Team consists
of experienced specialists
in research across various industries and issues.
We provide thorough analysis using knowledge from areas such as:
- sociology,
- econometrics,
- marketing,
- science,
- management,
- law,
- finances,
- social sciences.
Desk Research – Price list
The research we conduct using the Desk Research technique aims to obtain knowledge that is helpful in formulating and implementing the objectives of a company or institution. Therefore, the studies are tailored to meet our clients’ needs regarding sample size, scope, and subject matter.
Since pricing depends on specific services, we encourage you to contact us for a detailed estimate. We will be happy to answer your questions and provide a quote for the service you are interested in.
FAQ
Desk Research is a multi-step analysis of existing data.
Existing data refers to documented sources of information across various fields.
A Desk Research analyst selects relevant data sets for a specific topic and then explores and analyses them.
Desk Research can be effectively utilized in nearly every type of research project.
There is no set duration for Desk Research. Typically, it takes about 2-3 weeks, but more complex projects may extend beyond a month.
Desk Research provides precise data on a topic of interest at a lower cost compared to primary research.
We support all the industries
